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Managing Product Transitions - GrandView PDF Print E-mail
Wednesday, 01 November 2006 11:55
 
 
Richard Heitmann
Richard Heitmann, VP Product Marketing, EVault
Webinarplay
Download: Audio MP3 | Slides
About the Webinar:
Product launches can be challenging. Launching a new product line that is intended to replace an existing product line requires a clear strategy and careful planning to preserve your customer and reseller base.

In this session, you will learn how to plan the product transition, manage the supply chain, channel inventory, customer adoption, and manage product end-of-life cycles.

About the Presenter:
Richard has over 15 years of experience in marketing, program management, and engineering roles in enterprise software, security, and data protection. At EVault, Richard is responsible for setting overall product strategy and bringing EVault's data protection products and services to market. At WatchGuard, Richard was responsible for all inbound and outbound product management and marketing for Internet security appliances and services, and prior to that, Richard held various engineering and program management roles at Onyx Software. Richard has an MBA from the University of Washington, and a BA in Mathematics and Economics from U.C.S.B.
 

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