Webinar Archive
Poll of the month
Twitter Feed
-
ProdMgmtTalk
RT @PCAustin: Awesome! RT @KirstenLester: Headed to ProductCamp Austin 8 - Feb18. Been trying to get there for 2 yrs. #prodmgmt #prodmktg @PCAustin #in
-
ibagrak
i seem to be sending a lot of unambiguous messages this morning to fellow PO's and scrum masters. looks like it's working. #agile #prodmgmt
-
ProdMgmtTalk
@compellingmktr Want to speak 1 wk earlier #prodgmttalk prior to #PCATX http://t.co/q22goimX #prodmgmt #pcamp
Who's Online
Featured Organization
An opportunity for Product Managers, Strategists,etc., to come together to meet, interact, and network. The ideal environment within which sharing and learning can flourish and complement the knowledge base for all on a peer to peer basis.
Upcoming PM Events
No events
ProdMgr Calendar
GrandView Sponsors
Integrated product and portfolio management solutions for large, technology minded enterprises.
Visit Ryma to find out how our solution can help you!
Social Media Links
| Five Marketing Mistakes Every Manager Makes (and How to Avoid Them) - GrandView |
 |
 |
 |
|
Wednesday, 23 August 2006 15:13
|
|
 Kevin Epstein, VP Marketing, Scalent Systems and Author of Marketing Made Easy
  About the Webinar:
Every marketer makes mistakes. As a manager with a limited budget and resources, and only a few chances to make your product a success, the goal is simply to avoid making too many.
These are the five marketing mistakes every manager is tempted to make: The good news is that you don't need to learn from your mistakes, you can learn from other people's mistakes, thus saving yourself trouble. In this webinar, we'll talk about how to recognize when you're about to get into trouble... and how to get out. About the Presenter:
Kevin Epstein is a Silicon Valley marketing executive with a Stanford MBA, a degree in high-energy nuclear physics, several technology patents in his name, founding experience at three successful small-business retail ventures, and more than fifteen subsequent years of experience in guerrilla marketing tactics at such software industry high-flyers as Netscape, RealNetworks, Inktomi, and VMware. Since 1992, his marketing programs have generated more than 5 million sales leads for companies of all sizes in all major global markets. He has spoken at seminars addressing top executives from the Fortune 500, has been a popular guest lecturer at the Stanford Graduate School of Business and School of Engineering, and has received various awards for his impact on sales. Committed to innovation and appropriate marketing, Kevin continues to serve as an outside advisor to various venture-backed and individual entrepreneurial start-up companies.
|
|