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Building Effective Product Roadmaps - GrandView PDF Print E-mail
Wednesday, 21 February 2007 17:22
John Milburn
John Milburn, Instructor, Pragmatic Marketing
Download: Audio MP3 | Slides
About the Webinar:
When there is more to do than can be done, how do you direct where resources should be expended? How do you get alignment of strategy, dollars, people, and programs that will result in an effective plan and product roadmap? How do you communicate your plans in a consistent and meaningful way? Learn techniques to align and focus the organization around the market, not just your products.
About the Presenter:
John Milburn brings to Pragmatic Marketing® over 20 years of experience in the computer industry including 15 years in product management. He has implemented the Pragmatic Marketing framework and launched several successful software and hardware products following this market-driven methodology. He's now an instructor for the top-rated courses Practical Product Management® and Requirements That Work™ as well as onsite courses.

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