- 6 guests
|Effective Pricing and Value Capture - GrandView|
Wednesday, 24 January 2007 10:27
Reuben Swartz, Founder, Mimiran
Download: Audio MP3 | Slides
About the Webinar:
A little planning can make a huge difference to product success.
In this webinar, you will learn:
The webinar will include a real world case study from a software firm.
About the Presenter:
Mimiran founder Reuben Swartz is an expert in pricing and the effective combination of pricing strategy, processes, and technology. Mimiran has improved pricing performance at a broad range of companies, from Fortune 500 giants to small and medium-size businesses. Reuben presents speeches and webinars on pricing for the Professional Pricing Society and publishes articles regularly in their newsletter. Prior to founding Mimiran, Reuben led the pricing group at Trilogy, which pioneered 3rd-party, rules-based pricing for complex B2B environments. He worked as a developer at Microsoft and Oracle. He graduated from Princeton University with a degree in computer science. To follow the world of pricing, see Dollars and Sense: The Pricing Blog.