- 9 guests
An opportunity for Product Managers, Strategists,etc., to come together to meet, interact, and network. The ideal environment within which sharing and learning can flourish and complement the knowledge base for all on a peer to peer basis.
|Great Product Managers: Few & Far Between - GrandView|
Wednesday, 19 August 2009 16:48
Barbara Tallent, Co-Founder, LiveBinders
Download: Audio MP3
About the Webinar:
Ryma's Aug 19th webinar was presented by Barbara Tallent. Ask any CEO, "Confidentially, how good is your product marketing?" and you will get an earful.
Why is it that CEOs are notoriously upset with product marketing?
Having been in both in the position of "upset CEO" and "product manager who upset the CEO", I decided to take my perspective and build on that by interviewing other CEOs on the topic.
The results may surprise you.
This is an introductory webinar.
About the Presenter:
Currently co-founder at LiveBinders, Barbara Tallent was CEO of BoldFish (email marketing software) a company that she sold to Siebel (now Oracle). Having spent over 30 years in the computer industry, she has held positions in high-level management as well as product marketing. She has trained many product managers and has maintained a website with resources for product marketing managers over the last 10 years.