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Twitter Playbook for Product Managers - GrandView PDF Print E-mail
Wednesday, 12 August 2009 17:13
Kevin Stirtz
Kevin Stirtz, Author, Customer Loyalty
Download: Audio MP3
About the Webinar:
Ryma's Aug 12th webinar was presented by Kevin Stirtz, "The Amazing Service Guy".

You asked for more. We listened. We heard. We've done it!

In March we brought you "Intro to Twitter" and many of you said you wanted more. So here is our follow-on webinar that takes us deeper into the world of Twitter. Twitter has changed the rules of customer engagement. It's the youngest of social media tools yet it dominates the space. For many reasons, Twitter is a game changer in the world of customer engagement. Things will never be the same!

This webinar will help you dive deeper into how Twitter works and how you can use it to engage your customers better. We'll talk about how you can use Twitter as a powerful customer engagement tool. This webinar will include examples from well known companies that actively use Twitter to manage their customer relationships and brands. It will have hands-on ideas and "how-to" tools to use Twitter. And it will help you devise new ways to put Twitter to work for your brand. Don't miss this webinar!

This is an Intro / Intermediate level webinar, and minor familiarity with Twitter and basic Product Management objectives is assumed. You may want to review the March Webinar, "Intro to Twitter".
About the Presenter:
Kevin Stirtz is "The Amazing Service Guy". He helps organizations increase customer loyalty by improving customer service. Stirtz is an author and speaker and has spoken to hundreds of audiences across the USA and in Europe about how to increase customer loyalty by improving customer service. Stirtz has been quoted, interviewed and published in major media such as BusinessWeek, the Boston Globe, the StarTribune, Smart Money, Chicago Sun Times and many others. His most recent book "More Loyal Customers: 21 Real World Lessons to Keep Your Customers Coming Back" has won 5-star reviews at

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