Rick Chapman, Book Author, Managing Editor and Publisher of Softletter magazine.
This webinar will address how the spread of the SaaS business model impacts the role of product managment, and what Product Managers working for SaaS firms can expect.
Speaker Bio
Rick is the author of The Product Marketing Handbook for Software , In Search of Stupidity: Over 20 Years of High-Tech Marketing Disasters and the SIIA's US Software Distribution Guide. Rick has worked and consulted in the industry for such industry pioneers as MicroPro (WordStar) and Ashton-Tate and consulted for wide variety of software and high technology firms such as IBM, Novell, Microsoft, Sun and many others. In his career Rick has worked as a programmer, sales engineer, salesman, product manager, and VP of marketing and sales. His latest book is the second release of In Search of Stupidity, released this autumn.
Very disappointing webinar. Far too much self promotion, "coupon codes" and selling of reports etc. and not enough meat in the actual presentation. Most webinars are pretty good, but this one was not.