Robert Siegel
Senior Product Manager
EarthLink

About the Webinar: Are you Creative?

Most people; highly talented, successful people, respond, "NO!" Yet ideas are your future. Do you want to develop Ideas for:
• Products?
• Services?
• Solutions?

Then Creative is the wrong word! You need to be Ideative, the ability to:
• Proactively
• Regularly
• Successfully
Produce unique and valuable Ideas for products, services, and solutions.

Ideative people collect learning, travels, education, parenting, business, social experiences;
• Combine these "building blocks" in unique configurations.
• Work intensely to reshape their blocks and add new blocks.

Speaker bio:
Robert S. Siegel is a senior Product Manager for EarthLink, an ISP. He spent ten years as a senior Product Manager at BellSouth, now AT&T. He has an MBA from Georgia State University's Mack Robinson College of Business, a BA in Journalism/Public Relations from The Ohio State University, and is in The Wharton School's Executive Education Certificate of Professional Development program. He has published on Idea Development, lectured on Product Management, and is working on his book, Ideative; Purple Hair People with Nose Rings Need Not Apply, and a book with two partners, The Marketing Epiphany. Siegel writes on business, political satire, and fiction. Contact Robert at robertsiegel@earthlink.net and www.ideative.name.

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